Event branding questionnaire

01 / The brief

A quick introduction

Tell us who to contact about this project.

Your name Required

Email address Required

We’ll reply here about your project.

WhatsApp / phone Optional

Organisation / business Optional

02 / The brief

The event

Start with the essentials and the experience you want to create.

What is the event name and theme? Required

What is the purpose of the event, and what would success look like? Required

When is the event? Required

What are the event times, time zone, and any additional dates? Optional

Where will it take place? Required

Venue and city, online platform, or both. If not confirmed, tell us that.

Who is attending, and roughly how many people do you expect? Required

03 / The brief

The visual direction

Is this a new event identity or an update to an existing one? Required

New identityRefresh an existing identityUse an existing identity

How should the event feel? What should people remember? Required

Are there colours, fonts, logos, or brand guidelines we must follow? Optional

Share links to events, designs, or moodboards you like. What do you like about them? Optional

Are there styles, symbols, colours, or cultural considerations we should avoid? Optional

04 / The brief

Deliverables & content

Choose everything you think you need. We can help refine the final scope.

What approved wording, speakers, sponsors, or partner information should appear? Required

Include correct names, titles, handles, and any required disclaimers. Say what is still being confirmed.

What should people do next, and where should we send them? Required

Registration link, ticket link, phone number, social handle, or QR-code destination.

Share a folder link to your logos, photographs, sponsor assets, and approved copy. Optional

Use a shareable Drive, Dropbox, or similar link. Please do not include passwords or private access keys.

What sizes or supplier specifications do you have? Optional

Print dimensions and units, LED-screen resolution, orientation, bleed, and supplier details if available.

05 / The brief

Timing & collaboration

When do you need the first designs ready? Required

Are there separate launch, announcement, print, or installation deadlines? Optional

What budget have you allocated, and in which currency? Required

Who gives final approval, and who else needs to review the designs? Required

Anything else we should know? Optional

One last look

Your brief, together.

Check your details and answers before sending. You can go back and change anything.

Please share only information needed for this project. Do not include passwords, payment details, or private access keys.